Innsbruck is surrounded by the Alps in the heart of Europe. The Tyrolean capital combines the alpine with the urban, is a bridge between northern and southern Europe, a three-time Olympic city and a gathering place for highly qualified workers, sports enthusiasts and nature lovers.
"Innsbruck fascinates with alpine-urban impressions and experiences and inspires an active, vital lifestyle." - the Innsbruck brand
View on YouTubeEight good reasons to visit Innsbruck
1. Central location
Innsbruck is located in the heart of Europe between the strong locations of southern Germany and northern Italy.
2. Quality of life
“Live where others go on holiday”: if you love the mountains, the great outdoors and sport, you’ll be hard-pressed to find a more suitable place than Innsbruck. For you as an entrepreneur, this means not only a well-educated workforce, but also employees who are healthier than average.
3. Tourism and event venue
900.000 guests per year visit Innsbruck - with an upward trend. Innsbruck Tourism, with its 40 municipalities, is one of the largest tourism associations in Austria. International sporting events and trade fairs are the norm here. But the three-time Olympic city is also known for its culture and has made an international name for itself with, among other things, the Early Music Festival Weeks.
4. Well educated workforce
More than 36,000 people study at Innsbruck's universities and universities of applied sciences. A quarter of Innsbruck's population over the age of 15 has a university degree.
5. Education and research location
The University of Innsbruck (Leopold-Franzens-Universität Innsbruck) alone has 16 faculties with four research platforms, seven centres of excellence, 40 research centres, seven key research areas and numerous research award winners. In addition, there are the Medical University of Innsbruck, the University of Education and the Management Centre Innsbruck, each with their own research priorities. All these educational institutions are committed to close collaboration with the business sector.
6. Security
In Innsbruck, there is not only legal certainty, but also a stable price level and a high level of public safety.
7. Fair social partnership
Austria is envied worldwide for its functioning social partnership between employers' and employees' associations. It ensures stable wages and virtually no strikes.
8. Infrastructure
Prerequisites ranging from the airport, train, streetcar and bus to fiber optic connections, clean energy and drinking water quality in all bodies of water are just as much a given as the social infrastructure, starting with the Tyrolean Provincial Hospital, educational and cultural facilities, and sports and leisure facilities.
Innsbruck in figures
You can find facts and figures about the city of Innsbruck, clearly presented, on the City of Innsbruck’s geoHub.
Innsbruck City Marketing
Innsbruck City Marketing GmbH provides targeted support for ‘Innsbruck as a destination’ by strengthening, highlighting and further developing the distinctive features of Tyrol’s capital. After all, in the competition between cities, it is the unique combination of mountains and nature, sport, adventure and culture that sets Innsbruck apart from other cities. The profile and appeal of “Innsbruck as a destination” – as a city of tourism, culture, sport and knowledge – are enhanced through seasonal events organised by Stadtmarketing GmbH.
Tyrol Business Development Agency
The Tyrol Business Development Agency is the central point of contact for business relocation and, as a service organisation of the provincial government, is tasked with convincing entrepreneurs of the advantages of the region, to undertake initiatives to promote business development, to intensify the transfer of knowledge and technology, to foster economic networking, and to promote education and training. Particular support is given to those businesses that demonstrate a high level of value creation, employment and growth.
Tourism Association Innsbruck and its Holiday Villages
The tourism association Innsbruck and its vacation villages is responsible for the touristic development of the region Innsbruck and the information of guests.
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